AD Chemicals (general surface treatment)
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Technical support from process selection to implementation
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Surface treatment chemistry for aluminium, steel, galvanised steel and multi metal substrates
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Process solutions for manual, immersion, spray tunnel, cascade and robot supported applications
AD Chemicals develops and supplies chemical solutions for metal surface treatment before powder coating, wet paint and other industrial coating processes. The business unit focuses on cleaning, pretreatment, passivation and process optimisation for companies where adhesion, corrosion protection and process reliability are essential.
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+31 (0) 167 526 900
Metal surface treatment chemistry with technical process support
AD Chemicals is the business unit within the AD International Group focused on chemical solutions and technical support for metal surface treatment before powder coating, wet paint and other industrial coating processes. The company develops and supplies products for cleaning, pretreatment, passivation and process optimisation, supported by practical process knowledge and application expertise.
AD Chemicals supports customers from process selection to implementation. This includes advice on suitable chemical systems, process setup, application method, substrate compatibility and performance requirements. The solutions are used for aluminium, steel, galvanised steel and multi metal substrates in manual applications, immersion lines, spray tunnels, cascade systems and robot supported processes.
Key strengths
• Technical support from process selection to implementation
• Surface treatment chemistry for aluminium, steel, galvanised steel and multi metal substrates
• Process solutions for manual, immersion, spray tunnel, cascade and robot supported applications
Market focus
AD Chemicals works with specialised coating companies, industrial manufacturers, OEMs and companies active in sectors such as construction, mobility, machinery, automotive, ACE and general industry. These customers require more than chemical supply alone. They need reliable surface preparation processes that fit their production environment, substrate mix, application method and coating performance requirements.
The business unit supports both smaller practical production setups and automated industrial lines. Whether the process is manual, based on immersion, integrated in a spray tunnel, operated through cascade technology or supported by robotics, AD Chemicals helps customers select and optimise chemistry for consistent coating results.
Technical expertise
AD Chemicals combines chemical product knowledge with practical experience in industrial surface treatment processes. This includes support in cleaning, conversion coating, passivation, Chroom(VI) free pretreatment, one step pretreatment and process optimisation.
The technical support focuses on creating a stable and coating ready surface. AD Chemicals helps customers improve adhesion, corrosion protection, process reliability and long term coating performance by aligning the chemistry with the actual production conditions.
Process support
Every surface treatment process is influenced by substrate quality, contamination, application method, process time, bath control, rinsing, drying and coating requirements. AD Chemicals supports customers in evaluating these parameters and translating them into a suitable chemical process.
This practical approach helps customers reduce process variation, improve surface quality and create a more reliable foundation for powder coating, wet paint and other coating systems.
Dedicated product platform
Detailed product information, application areas and technical content are available on the dedicated AD Chemicals platforms.
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Business Units
AD International brings together several specialised business units, each with its own market focus, technical expertise and product portfolio. Together, these companies support customers in metal surface treatment, coil coating technologies, industrial cleaning and chemical production.
The business units provide direct access to dedicated product platforms, technical knowledge and specialist contacts.
AD Chemicals (surface cleaning)
AD Chemicals Surface Cleaning (former AD Waalhaven) develops and supplies chemical solutions for industrial cleaning applications. The business unit focuses on cleaning performance, process efficiency and practical use in demanding industrial environments.
Its portfolio includes specialist cleaning chemistry for companies that require effective and reliable solutions for professional cleaning, maintenance and production related applications.
Coil Coating Technologies
AD Coil Coating Technologies focuses on chemical solutions for continuous coil coating lines. The business unit supports coil coaters with pretreatment, passivation and TOC technologies where line stability, surface quality, corrosion protection and coating performance are critical.
With specific expertise in coil coating processes, AD Coil Coating Technologies helps customers select, implement and optimise chemical solutions for demanding continuous production environments.
AD Productions
AD Productions provides chemical production support within the AD International Group. The business unit is focused on blending, filling, packaging and production services for liquid and powder based chemical products.
AD Productions supports internal group activities as well as customers looking for a reliable partner in toll manufacturing, contract production or private label production.
